Marketing costs money, meaning you have to maximise your Return on Investment (RoI) and have a clear strategy of how to market, when to market, when to change strategy and how to be innovative.
This bespoke interactive marketing strategy course is designed to allow you to tailor a marketing strategy to maximise the profits of your business.
Most companies treat their marketing budget as a cost centre, an overhead to be reduced in difficult times and flexed when the cash is available. Real marketing is about adding value not cost to the company's balance sheet.
Our marketing strategy course covers the methods and techniques needed to deliver real value. Training delegates will learn that most marketing is simply addressing the status quo, maintaining equilibrium. Our techniques enable marketers to step up to the real challenges facing their organisations, namely:
Delegates will develop methods of acquiring insight into business process, ways of accessing the decision makers and how to increase their own visibility in organisations.
Anyone who wants to see real benefits from their marketing activity – both business managers and marketing staff.
Marketing strategy is part of the Sales Executive Level 4 apprenticeship standard, hence when delivered as part of these apprenticeships, you can utilise your apprenticeship levy to cover your Learning and Development (L&D) investment. See our apprenticeship overview for more information on this cost effective way to invest in your organisation's marketing strategy skills.
“I have gained a great deal of confidence from knowing mine and the company's strengths and weaknesses and can see huge potential for growth and progress.” S. Etheridge – John Catt Educational Ltd
Elite Training will not pass your contact details on to any third parties, and will only contact you in relation to your enquiries.